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Healthy Advice Networks Press Releases

Healthy Advice Networks Wins Record-Breaking Fifty-Six National Health Information Awards
One of Only Two Companies Distinguished with the 2011 “Best of Show” Award

CINCINNATI, OH. (November 16, 2011) Healthy Advice® Networks,the nation’s leading provider of award-winning patient and physician engagement programs at point-of-care, is pleased to announce they have been recognized again for outstanding consumer health information by the National Health Information Awards (NHIA). This year nearly 1,000 entries were submitted by some of the most prestigious health institutions in the country, resulting in a total of 562 awards given for superior health information programs. Healthy Advice Networks emerged as the leader, garnering 10 percent of all of the awards—three times more than the next closest healthcare organization.
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Healthy Advice Networks Delivers Double Digit Growth for Branded Drugs
Averages of Over 13% when Branded Volume Growth Experienced a -10.4% Decline*

CINCINNATI, OH. (October 18, 2011) Healthy Advice® Networks, the nation’s leading provider of award-winning patient and physician engagement programs at point-of-care, announced extraordinary results again this year. While the industry saw a staggering -10.4 percent decline in average branded total prescription growth between 2009 and 2010 as reported by leading industry research firm Wolters Kluwer Pharma Solutions*, Healthy Advice Networks averaged new prescription incremental gains of 13.4 percent in test versus control across their primary care networks and 13.1 percent in their specialty networks.
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Industry Participates in Inaugural Customer Centric Marketing Conference
Leaders Discuss New Ways to Effectively Communicate with Target Audiences

CINCINNATI, OH. (August 23, 2011) Focus on the Customer was the overarching theme at the inaugural Customer Centric Marketing conference hosted recently by eyeforpharma in Philadelphia. Co-chaired by Deborah Schnell, President of Sales and Strategic Planning at Healthy Advice® Networks, the conference addressed the changing dynamics of an industry whose target audiences have access to information virtually anywhere, anytime. High-level marketers from the top pharmaceutical companies and leading healthcare agencies attended the conference. With an intense concentration on the challenges facing healthcare today, discussions centered on how to better address the needs of evolving target audiences and the strategies marketers must implement to meet them. All acknowledged that the “one size fits all” marketing strategy of the past is no longer relevant and that it is critical to shift to more highly-targeted communications.
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Healthy Advice® Networks Partners with MediaForce PR to Deliver Public Service Announcements to Educate Consumers About Appropriate Use of Prescription Medications
The Collaboration with MediaForce PR Offers Government and Non-Profit Organizations PSA Distribution in Physicians’ Waiting Rooms

CINCINNATI, OH. (August 9, 2011) Healthy Advice® Networks, the nation’s leading provider of award-winning patient and physician engagement programs at point-of-care, announces that their partner, MediaForce PR, has been awarded a contract to promote the Food and Drug Administration’s campaign, educating consumers about the dangers of prescription misuse including pain relievers. Partnering with MediaForce PR, Healthy Advice Networks will deliver public service announcements for the government and non-profit organizations through their Waiting Room Networks. MediaForce PR has formed a relationship with Healthy Advice Networks on behalf of the government for their superior reputation, extensive reach, and stellar success impacting patient outcomes by delivering actionable information that changes behavior.
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Healthy Advice® Networks Partners with Ecosys Consumer Analytics to Measure Impact on Consumer Products
Measures Actual Product Purchases Driven by a Brand’s Message at Point-of-Care

CINCINNATI, OH. (May 25, 2011) Healthy Advice® Networks, the nation’s leading provider of award-winning patient and physician engagement programs at point-of-care, announces a groundbreaking measurement tool provided by Ecosys Consumer Analytics. The EcosysIMPACT POC effectiveness analysis uses physician claims information and shopper card data to measure actual product purchase in a rigorous test vs. control environment. This provides significantly greater accuracy compared to survey-based purchase intent historically used by brands when measuring the impact of point-of-care health messages on consumer purchase volume.
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Healthy Advice® Networks Launches HealthQuicks™ for Mobile Devices
Audio/Video Health Education Extends the Impact of Patient/Physician Communication

CINCINNATI, OH. (May 3, 2011) Healthy Advice® Networks, the nation’s leading provider of award-winning patient and physician engagement programs at point-of-care, announces the launch of HealthQuicks™; short, educational audio/video segments specifically designed for mobile devices. In response to growing consumer demand for mobile technology, Healthy Advice Networks created HealthQuicks to extend the impact of patient/physician communication.
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Healthy Advice® Networks Launches New Suite of Digital Activation Offerings
Extends Impact of Physician/Patient Relationship Beyond Office Visit

CINCINNATI, OH. (March 29, 2011) Healthy Advice® Networks, the nation’s leading provider of award-winning patient and physician engagement programs at the point-of-care, announces a new suite of services utilizing the latest technologies in digital localization, QR codes and SMS short codes to address the changing media consumption of consumers. Combining these new technologies with print and digital content enables brands to expand their reach beyond the office visit and continue to interact with consumers.
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Scott Nesbitt of Healthy Advice® Networks Voted Best Speaker at Recent Marketing Healthcare to Women Conference
Presented Insights to Facilitate New Thinking

CINCINNATI, OH. (February 15, 2011) Healthy Advice® Networks, the nation's leading provider of point-of-care patient and physician engagement programs, recently participated in the 2nd Annual M2W®-HC™ - The Marketing Healthcare to Women Conference held in Chicago. The conference was created to help marketers learn more about how today's American woman, who controls more than two-thirds of the spending in the health category, makes purchasing decisions. Scott Nesbitt, an Executive Vice President at Healthy Advice Networks was voted the "Apple of Our Eye", the best speaker of M2W-HC 2011 by attendees.
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Healthy Advice® Networks Physicians Discuss Patient Adherence Challenges at National Conference
Panelists Urge Pharmaceutical Executives to Expand Patient Education Initiatives

CINCINNATI, OH. (January 12, 2011) Healthy Advice® Networks, the nation’s leading provider of point-of-care health-education programs for consumers and physicians, recently hosted a panel of primary care physicians at eyeforpharma’s 7th Annual Patient Adherence and Engagement Summit held in Philadelphia, PA. The panel, comprised of seven primary care physicians from different areas of the country with diverse patient populations, spoke candidly about the challenges of patient non-adherence. In a dynamic discussion with pharmaceutical executives, the doctors stressed the overwhelming need for better, more understandable patient education
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Archived Releases:  2010   2009   2008   2007   2006



Healthy Advice Networks in the News

Healthy Advice® Networks at Marketing Pharma & Healthcare to Women Conference 2010

Learn more about Marketing to Women with Healthy Advice NetworksScott Nesbitt, EVP Analytics & Information at Healthy Advice® Networks presented “Don’t be Fooled by Demographics” at the 2nd Annual Marketing Pharma & Healthcare to Women Conference, November 16 & 17, 2010 in Chicago.
Click for more informationLearn more about Healthy Advice® Networks and marketing to women



Healthy Advice® Networks at 7th Annual Patient Adherence & Engagement Summit 2010

Learn more about Patient Adherence with Healthy Advice NetworksOctober 19-20, 2010 Healthy Advice® Networks led a physician panel on working with physicians to understand the complexities of patient adherence at the 7th Annual Patient Adherence & Engagement Summit. Discussions included the latest approaches and innovative strategies to boost adherence and improve patient health outcomes.
Learn more about Healthy Advice® Networks and patient adherence


Read the press release with more information on Healthy Advice Networks Trailblazer Award winHealthy Advice® Networks Wins One of Four PM360 Trailblazer "Company of the Year" Awards

September 24, 2010 - Healthy Advice® Networks wins one of four PM360 2010 Company of the Year TRAILBLAZER awards in the Supplier/
Vendor category.
Click for more informationRead the 9/29 Press Release
Click for more informationTrailblazer Award Winners


Click to download the brochure and register with $500 off courtesy of Healthy Advice NetworksPM360 Trendsetters: UP CLOSE with Deborah Schnell, President, Healthy Advice® Networks

Defining Point-of-Care and its trends in today's marketplace. PM360's Jon Brulloths talks with Deborah Schnell, President of Sales & Strategic Planning at Healthy Advice Networks about how today's Point-of-Care is more than just a place and what considerations are necessary when designing effective education programs in-office.
Appeared in September 2010 issue of PM360.
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Healthy Advice Networks puts media inside physicians’ offices.Healthy Advice Networks Can Extend Pharmacies’ Reach

Chain Drug Review article discusses reasons why pharmacists should be reaching consumers in doctor's offices.

Mar 1, 2010 – CINCINNATI, Ohio – One of retail pharmacists’ greatest strengths is their ability to connect with patients through face-to-face interaction. Reaching consumers outside the store is, however, a more daunting prospect.

There’s been a real shift in the last three years toward understanding that consumer health and wellness suppliers want to reach patients directly...We now have leading fiber products and a leading aspirin product, as well as a number of other consumer brands. Because people today are taking a more active role in their health, suppliers want to reach them when they’re thinking about it, and can impact their lives. — Deborah Schnell, President of Sales & Strategic Planning, Healthy Advice Networkscommunicating in the healthcare industry, which is a very dynamic and fast-paced environment... By delivering highly-relevant and dynamic content, Healthy Advice Networks is helping physicians provide patients with better care and to make more informed decisions.
Healthy Advice Networks is ready to help pharmacy operators meet that challenge. The health information company, which communicates with patients and healthcare providers via media placed inside physicians’ offices, is in the process of expanding its messaging to include issues central to community pharmacy. Healthy Advice Networks goes beyond ethical medications. Makers of over-the-counter drugs and other health-related products are increasingly turning to the company.

More info on Healthy Advice Networks in retail/pharmacy
Read full article on the Chain Drug Review Website
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Reaching Physicians in the Back Office - NCR Netkey Powers Nationwide Network of Digital Health Information for Physicians

Healthy Advice Networks PracticeWire delivers real-time, targeted healthcare information to physicians all day, every day

Sample PracticeWire screen installed in physician back-officeFeb 24, 2010 – DULUTH, Georgia – NCR Corporation (NYSE: NCR) today announced that Healthy Advice Networks, the nation’s leading provider of physician office-based health education programs, is using NCR Netkey to power its PracticeWire service. PracticeWire delivers real-time health content to physicians throughout the United States, via wall-mounted digital screens through wireless broadband.

Digital signage is an ideal medium for communicating in the healthcare industry, which is a very dynamic and fast-paced environment...
By delivering highly-relevant and dynamic content, Healthy Advice Networks is helping physicians provide patients with better care and to make more informed decisions. NCR Netkey provides
Healthy Advice Networks with a centralized, Web-based digital content management solution that utilizes administration tools to schedule and deliver highly-customized educational material directly to physicians. Customizable down to the individual practice level, this content includes late-breaking news, medical information alerts and updates, as well as practice-specific information such as posting standards of care or communicating OSHA/HIPAA guidelines.

View full NCR release on BusinessWire
View release on NCR Website
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Media Contact for
Healthy Advice® Networks, LLC:

Deborah Schnell

President, Sales & Strategic Planning
Healthy Advice® Networks, LLC
1.513.936.6852
dschnell@HealthyAdvice.com


Healthy Advice Networks Overview

Healthy Advice® Networks is the leading provider of educational engagement programs targeting physicians and consumers. With programs in the physician’s waiting room, exam room, back-office, and hospitals, Healthy Advice® Networks gives brands the greatest communication channel in the industry when both physicians and consumers are solely focused on improving health outcomes. Combining the latest technologies with digital content and print and impacting 435 million patient and caregiver visits annually, Healthy Advice® Networks reaches patients of all ages and learning styles to deliver forecast-altering business results for their sponsoring pharmaceutical and consumer health and wellness clients. A growing network of over 53,000 primary care and specialty physicians and over 500 hospitals throughout the U.S. have chosen Healthy Advice® Networks for their patient engagement needs.

Executive Bios


Healthy Advice | Waiting Room Networks - Click for more information

Healthy Advice | Exam Room Networks - Click for more information

PracticeWire powered by Healthy Advice - Click for more information


Contact Business Development at 1-800-288-8053 or
email ETPinfo@HealthyAdviceNetworks.com
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» Exam Room - Fact Sheet
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