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Frequently Asked Questions

Exam Room Program

Digital Screens Waiting Room
Network

Exam Room Program

Capitalize on the only media/consumer education program invited into the highly coveted physician’s Exam Room.

Give your brand the credibility of engaging and connecting with millions of consumers at the point-of-care. Award-winning anatomical medical illustrations and easy-to-read custom brochures combine with category-exclusive brand display ads to ensure physicians will engage with your consumers about preventing, managing and treating medical conditions and health concerns. Networks in primary care, pediatrics, gastroenterology, and urology and in women's health and imaging centers have generated measurable business building results for both CPG and pharmaceutical brands. The Healthy Advice Networks Exam Room Programs offer your brand unparalleled connectivity and consumer impact in today's competitive marketplace.

The Healthy Advice Exam Room Program offers:

• Category-exclusive brand sponsorship
• Prominent advertising message
  • Four-color display ad prominently displayed on exam room unit
  • Four-color, two-page ad spread in your brand’s category-exclusive brochure
  • Option to include a high value coupon or other call-to-action marketing offer
• Ideal advertising environment
  • The exam room is pristine and uncluttered enabling your display ad and branded brochure to stand out
• Promotional elements
  • Physician packet hand delivered 2-3 times per year to include promotional/informational materials for physician “influencer”
• Implied physician endorsement
  • 62% of consumers think their physician “likes and recommends products advertised in office.”¹
• Proof of performance
  • Test/Control research conducted by independent research firm
    

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¹ Wirthlin Worldwide, Patient Intercept Study, 2002-2003
² Source not provided
³ As measured by independent, third party research

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©2007 Healthy Advice Networks. Information Privacy Policy.

	Average NRx Lift of +8 – 12%3
	Source: Wolters Kluwer Health (formerly NDC Health) Primary Care Network Study, October 2005

	75% of consumers visit a pharmacy/store immediately after office visit 2

Exam Room Program 2009 Fact Sheets Healthy Advice for You and Your Family Healthy Advice for Your Child Healthy Advice for Digestive Wellness Healthy Advice Urology

Sample Materials - Exam Room Program

Healthy Advice for Your
Child Total Health
Information Program
Healthy Advice for You and
Your Family Medical
Illustration Flip-chart
Healthy Advice for Digestive
Wellness Total Health
Information Program
Healthy Advice Urology
Total Health Information
Program
Healthy Advice for Women
Breast Cancer Treatment
Opitons Brochure