Executive Team Bios

Deborah Schnell
President, Sales & Strategic Planning

Deborah Schnell, President, Sales & Strategic Planning has almost 35 years experience in Business to Business selling, leading high-performing teams selling strategic business solutions. Ms. Schnell earned a BS degree from Miami of Ohio in 1976 and worked for IBM for almost 20 years. During her tenure with IBM, she held positions of increasing responsibility in sales, sales training, marketing and brand management.

In 1996, Deborah helped launch ProtoCall, a pharmaceutical contract sales organization that allowed for “shared” sales resources with an innovative targeted access approach to sales force deployment. As President, she was instrumental in positioning the company for sale to PDI -- a publicly traded contract sales organization, in 1999. In 2002, she was named a corporate officer of PDI and Executive Vice President of Business Development where she led the company’s rapid growth and helped establish their market dominance, capturing 55% of the industry market share.

Deborah joined Healthy Advice Networks in May of 2005, helping build the company into the largest point-of-care provider in the United States, currently accounting for over 25% of the scrip volume.